Brabant is rapidly developing into one of the most attractive urban regions in Northwestern Europe. Strong economic growth, leading knowledge and innovation sectors, and the growing demand for housing and amenities not only create a solid urban development agenda, but also deliver challenging and promising investment opportunities.
This momentum comes together in BrabantStad: a powerful network in which the cities of Brabant operate jointly as one internationally competitive urban region. Within this network, distinctive investment opportunities emerge, ranging from large-scale area developments and inner-city transformations to innovative mixed-use districts, alongside a housing delivery programme of almost 200,000 homes up to 2035.
In close collaboration with the province and the Ministry of the Interior and Kingdom Relations, BrabantStad, within the NOVEX-area Stedelijk Brabant, works on integrated urban development in which living, working, mobility and amenities go hand in hand. This partnership creates scale, accelerates processes, and offers (international) investors greater certainty and predictability.
With administrative stability, a clear long-term vision, and active public partners, Brabant provides a solid foundation for investment. Combined with a strong international ecosystem - from high-tech and logistics to life sciences and the creative industry - and excellent knowledge institutions, this is where a head start is created.
During the Brabant Investment Lunch, Annemarie Leeuwen (Bayerische Landesbank), Ralph Willems (Catella IM Benelux), Olga Jansen (CBRE), Walter Stam (Akro Consult) and Sidney van den Berg (Alderman of the municipality of Oss and Chair of BrabantStad) share their vision on the international investment climate of Brabant. What makes this region so attractive, and where do future opportunities lie?

Not a man of one company, but a man of movements. His strength? Not shouting from the sidelines, but starting new companies himself that set the market in motion and challenge existing systems. That's how the jury of the PROVADA Inspiration Award 2026 describes winner Michel Baars. 'Michel gives direction to our entire construction and real estate sector.'

For three days, the real estate sector stood shoulder to shoulder at RAI Amsterdam. With a record number of visitors, a packed programme and plenty of energy, PROVADA 2026 was an edition to remember. Below, we look back at the highlights — and at the end you'll find the photos and aftermovie to relive it all.

At PROVADA 2026, the PROVADA Inspiration Award 2026 was presented to Michel Baars. The award is presented annually to an individual who realises sustainable change within the built environment through vision, courage and decisiveness. This year's presentation marks the award's fifth edition.