New construction projects are difficult to make financially viable, and regulations are piling up. At the same time, there are simply too few people to do the work.
The construction industry is stuck.
And that forces the sector to make a fundamental change: building the way we always did no longer works. Industrialization is no longer a choice — but the only way out.
Speakers
Host
Guido van Winden, Editor Vastgoedmarkt
This session is made possible by Rockwool.
Location: Podcast studio on the Balcony

Not a man of one company, but a man of movements. His strength? Not shouting from the sidelines, but starting new companies himself that set the market in motion and challenge existing systems. That's how the jury of the PROVADA Inspiration Award 2026 describes winner Michel Baars. 'Michel gives direction to our entire construction and real estate sector.'

For three days, the real estate sector stood shoulder to shoulder at RAI Amsterdam. With a record number of visitors, a packed programme and plenty of energy, PROVADA 2026 was an edition to remember. Below, we look back at the highlights — and at the end you'll find the photos and aftermovie to relive it all.

At PROVADA 2026, the PROVADA Inspiration Award 2026 was presented to Michel Baars. The award is presented annually to an individual who realises sustainable change within the built environment through vision, courage and decisiveness. This year's presentation marks the award's fifth edition.