The transformation into a real manufacturing city is very much in the spotlight. In an increasing number of area development projects, the question is coming to the fore of how we can combine living and working in a smart, future-proof and affordable way. The key issue is: how do we prevent residential development from pushing out the urgently needed business activity in the city? Amsterdam-based projects such as Draka, Shipdock and de Hamerkop illustrate this tension. They are all places where manufacturing, urban densification and quality of life must come together, amid growing spatial and financial pressure.
During PROVADA, Fresh Professionals is therefore organising an in-depth panel discussion on the manufacturing city, led by Ruben Maes. What does it mean to give production businesses a place within high urban densities? Which types of economic activity are well suited to being integrated with residential uses? How do we keep space for makers affordable? And what innovative financing and operating models are needed to make the manufacturing city financially viable as well? From the perspectives of designers, developers, public authorities and entrepreneurs, we will explore the opportunities and obstacles of this urban transformation.
Sprekers
PROVADA winner Michel Baars: 'MOOS will become the ASML of housing construction'
Not a man of one company, but a man of movements. His strength? Not shouting from the sidelines, but starting new companies himself that set the market in motion and challenge existing systems. That's how the jury of the PROVADA Inspiration Award 2026 describes winner Michel Baars. 'Michel gives direction to our entire construction and real estate sector.'
PROVADA 2026: It's a wrap!
For three days, the real estate sector stood shoulder to shoulder at RAI Amsterdam. With a record number of visitors, a packed programme and plenty of energy, PROVADA 2026 was an edition to remember. Below, we look back at the highlights — and at the end you'll find the photos and aftermovie to relive it all.
PROVADA Inspiration Award 2026 for Michel Baars
At PROVADA 2026, the PROVADA Inspiration Award 2026 was presented to Michel Baars. The award is presented annually to an individual who realises sustainable change within the built environment through vision, courage and decisiveness. This year's presentation marks the award's fifth edition.